Among business owners that are trying to reach momentum, there is an uncomfortable and vaguely titilating conversation about "how big is yours?"
They are referring, of course, to their "warm" lists of interested prospects and people. For many of us operating on the internet, this translates as an email list, for others it is a mailing list.
What you call it is not the point. The point is, many people are pushing and pushing to get their lists as big as possible, but meanwhile are ignoring the $833 question that will actually make their list effective. Read this article.
Listen to the podcast- about 7 minutes or so.
Okay, it is not a bad thing to want a large list. Just make sure you take the steps to see it turn into momentum.
Yes? Let me know.
