Limits to the Online Conversation
I’m relatively new to the conversational style of blogging, and it’s been very alluring to me- meeting folks, connecting, engaging in conversation. However, one frustration that has cropped up for me is that I do love connecting at a deeper level, if possible. And, when we’re talking about some of my favorite subjects, like marketing […]
The Danger of Metaphors in Your Marketing
You’re trying to make a point to a potential client, either in person or on your website. “And that problem is like tripping on a toy, and spilling red wine onto your brand new white rug, in the middle of a business dinner where you’re trying to impress certain guests.” Your client nods and makes […]