Is the effort to create “perfect client profiles” worth it?

A question that comes up from time to time in clients is how to create a “perfect client profile” or avatar. It’s something they’ve heard elsewhere, because that’s not something Heart of Business teaches.
 
The spoiler is that I don’t think they are worth it. I think messaging takes enough wrestling as it is, and trying to find perfect clients through profiles is not only more work than you need to do, but it can actually make you miss clients who might be ideal.
 
Come take a walk with me:
 Questions? Thoughts? Pushback?
 

With love,

Mark Silver, M.Div.
Heart of Business, Inc.
Every act of business can be an act of love.

If you need help wrestling anything in your business… can we help you do it with love?

Right now our Learning Community is open for new members, and every week we’re helping folks open their hearts, heal from toxic business, and implement really practical pieces that suddenly feel great to do when approached from a heart-centered perspective.

At your own pace, but not by yourself. Collaborative pricing. Spiritually-rooted, practical, loving.
 
We’re open for new members through June 26. Join us?
 
Take a look: The Heart of Business Learning Community
Spread the love
Did you find that helpful?

Let us help your business fly!

Let us help your business fly!

Subscribe so we can get you more help every week, plus you’ll hear about
upcoming programs in case you’re interested.

Please enable JavaScript in your browser to complete this form.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.