Let’s say you decide to go to dinner with a friend two weeks from now. What do you do? You write it in your calendar.
But, let’s say that for the past five days you and your friend have been playing phone tag, trying to decide when to meet for dinner. During that five days prior to setting the date, did you write it in your calendar?
I’m betting you didn’t.
What’s this got to do with the response rate from your email list? Read this article.
Listen to the podcast- around five minutes.
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