Webinar today plus Networking outside of competition
First of all, later today, Wednesday, November 12, I’m hosting Leslie Nipps for a no-cost webinar on Ancestral Healing, dealing with the ignored middle ground between individual growth and the Divine connection. This is actually a really big deal for any business owner. The extremely strong currents of the systems we swim in, like family […]
The ignored middle ground when tangled in business
When facing our issues and tangles in business, there’s this middle ground that is sometimes ignored. At one end there’s personal transformation and improvement work that’s done on the individual level with our issues. At the other end is the union with Oneness, the Source of Love, the spiritual healing that can clear our hearts […]
The relationship determines the results – 3 things!
First off, I want to acknowledge that we’ve had a bunch of new people jump into this weekly email, and if that’s you, I’m really touched. Inboxes get overfull too easily, and if you’re willing to let us in, I want to make it actually helpful to you. So, there are a few things I […]
Today’s Tour and Q&A
Today, at noon eastern, I’ll be holding a live tour and Q&A about our Learning Community. (You can register here. https://us02web.zoom.us/meeting/register/_y9KhOAhQvCNbYG5a0TtTw) And the reason I’m doing it is all about safety. One of the less appreciated dynamics, and a primary job of marketing and sales, is safety. It’s not attraction. Please do not create marketing […]
Why you lose clients when your price is floppy
You know that terrible feeling that often comes up when you go to name your price to a potential client? The wavering and uncertainty? The clench in your gut and the swallowing you do? And you know how different that feels from when you’re actually helping a client, when you’re in surrender, in flow, and […]
The anti-concision rant
Can we please let go of “concise” as a primary value in our businesses? Because of the ever-increasing speed of online connection, people have been convinced that they need to communicate everything important in 5 words, in 2 seconds, or you’re done. It’s not true. It’s not true. While it’s also not really effective to take on the […]
The alchemy of fear, grief and anger into love and strength in facing the world
Watching my country be taken to pieces with cruelty in order to further enrich the already super wealthy has sparked anger, fear and grief within me many times. The vast majority of humanity has a deep desire for fairness, for equity, for justice. The latest research I’ve seen shows that maybe 1% of humans have some […]
Rosh HaShonah and the holiness of clearing
I personally love that there are New Years sprinkled throughout every annual cycle. The Jewish new year, Rosh HaShonah, is now, The Islamic new year rotates through the seasons, as do all the Islamic holidays, the Chinese new year is in late winter/early spring, and there are the solstices and equinoxes, and many, many other […]
Not trapping yourself with intro pricing
So many of my clients have used intro pricing, or beta pricing, for new offers to jump start sales. It’s a great idea, and can work really well. Offer the first people to step into a new offer a special price, offer a significant discount off what the regular price will be, and you can […]
Don’t do “tasters”
A common strategy I see business owners take on is creating a “taster” offer, usually a one or two session something, to help folks feel safer or have an experience before taking on what is considered to be the “real” program, something that is maybe a few months long, or longer. While the general concept of […]