Marketing is not about losing your humility and “tooting your horn”

In our Learning Community a client asked about feeling uncomfortable inviting folks to one of her offers. It was in a group she was speaking to, and she just didn’t want to start “tooting her horn.” I get why so many hold this basic misunderstanding of marketing being about losing all humility, and becoming boastful […]
6 points to help decide between your business and a job

One of the harder decisions I’ve seen folks face is when they are trying to choose between a full time position or building their business. You can, of course, do both, but it’s hard. Many people take that on temporarily, holding on to a full time job to pay the bills while working on their […]
Not overgiving in response to mistakes with clients + Webinar

Before I get into the article, I wanted to remind you that today, at noon eastern, Irish peace activist and storyteller Gareth Higgins and I are holding a free webinar on Gareth’s new book, How Not To Be Afraid. The book is, itself, medicine for the soul. I’ve been deeply touched by Gareth’s presence, and […]
Six questions to ask before hiring a practitioner to work under you in your business

Recently on a group call, a client was telling me about the rush of clients she’s had since the pandemic, and how she wanted to hire a friend and colleague, a professional who does the same work she does, to work with her clients. I get it, there are wonderful reasons for why you would […]
Why we don’t support cliff jumping

I’ve been helping people start and run businesses for twenty years. An opinion I formed early on, that has only deepened and strengthened, is my advice to not take unnecessary risks. There’s a story about being a business owner or entrepreneur that says you must necessarily be a risk-taker. Untrue. Obviously, we all take risks […]
Making Instagram simple with George Kao

Save the Date: Virtual Retreat April 30th Before we get into today’s topic, here’s a Save The Date announcement. I’ll be leading a 24 hour Virtual Retreat on Friday, April 30. We’re not quite ready to have folks register, but you may want to save the date. Okay, now let’s get to George and Instagram. […]
Client Case Study: Shelly Sharon

This morning I have for you a case study of one of our Learning Community members. In it, she describes how she recently put two of our training modules into action to make big changes, which then enabled her to not only reach her go-for-goal of 5K per month, but then to double that to […]
The Myth of Significance and webinar

Here in the U.S. it’s inauguration day for our incoming president and vice-president. And if current events are any indication, who knows what’s happening as you’re reading this. As I’m sure you’re aware, I write these things ahead of time, and so I’m in the same situation you are. There’s a lot to be said […]
This year’s medicine for your business

After 2020, medicine, healing, and forward motion all seem to be in our hearts these days, and it got me thinking about hope. A recent bit of writing I came across connected “attachment to outcome” with “hope.” Which does happen, of course, anything can go awry at times. Yet, please, don’t throw out “hope.” Sufism […]
Sufi business blessing for the New Year

Hello, beloved, 2021 begins in a couple of days, and I hear many saying “good riddance!” It’s also the 17 Jamada al-awwal, 1442 in the Islamic calendar, and the 17th of Tevet, 5781 in the Jewish calendar. I say this because our calendars help us relate to the passage of time, but they aren’t absolute. […]